John R. Farr, the Salon Doctor

Manage Your Tanning Salon Business

From human resources to sales (and everything in between), John Farr can help you get your tanning salon business under control and PROFITABLE.

New Webinar Series

Leadership Training for Tanning Salon Owners & Managers

Whether you’re a seasoned leader or just starting out, this series gives you the tools and techniques to help your team achieve its full potential.

Salon Doctor Services

Everything You Need to Build Your Business.

Tanning consultant John Farr has 55+ years experience in retail store management, human resources management, sales, and marketing and promotions. He’s been a consultant to the indoor tanning industry for more than 32 years, and he uses his extensive business experience and education to help improve every every aspect of a tanning salon owner’s business.

Here are just some of the ways John’s business consulting services can streamline and improve your tanning business:

Everything You Need to Build Your Business
EFT tanning membership programs

EFTs

Help you build a successful and profitable EFT tanning membership program, which will increase your revenue and help grow your business.

Hiring

Hiring

If you need to hire sales associates, or district & general managers, John helps you screen applicants, interview top candidates, and make a hiring recommendation for the best candidate.

Marketing

Marketing

John is an expert in tanning salon marketing. Let him help you plan your marketing budget with his treasure trove of tanning salon marketing tips.
Sales

Sales

John will train your staff to maximize every tanning lotion, upgrade session, and EFT tanning membership sales opportunity.
Supplies

Supplies

Need new tanning beds, booths, tanning lotions, or other tanning supplies? John works with the industry’s top distributors to secure the best value for his tanning salon owner clients.

John Farr, Tanning Salon Consultant

The Salon Doctor

Meet Tanning Salon Consultant, John Farr

Tanning salon consultant John Farr helps salon owners improve their operating systems, boost employee morale, and increase revenue. Let his proven business-building techniques improve your tanning salon!

John Farr is the tanning industry’s best business consultant. He’ll review every aspect of your tanning salon – from revenue to marketing, employee productivity, and much more – then offer solid, real-world advice on how to improve in each area. His specialty is human resources management. John trains tanning salon owners in the art and science of motivating their employees to give their best every day. His combination of cutting-edge training and timeless small business consulting techniques have made John the most sought-after tanning consultant in the industry.

Are you ready to work with the best tanning consultant in the industry?

Sign up for a no-obligation consultation so John can review your revenues, marketing direction and more, then he’ll provide some advice to increase these and other aspects of your tanning salon business. You’re only one step away from working with the industry No. 1 tanning consultant. Contact John Farr today to begin to begin your tanning salon transformation!

Ebooks, Handbooks, Webinars & More

Educational Resources for Tanning Salon Owners

Ready, Aim, Fire! (Parts I and II)

Ready, Aim, Fire! (Parts I and II)

mini-book
This is a great mini-book for tanning salon owners because you often have to fire an employee. The problem is, not all salon owners know how to do this the right (and legal) way. The information contained in “Ready, Aim, Fire!” walks you through the steps you must take to terminate someone’s employee legally, professionally, and morally.

The Game Changer

The Game Changer

book
As a salon owner, do you find yourself struggling to motivate your employees? If so, THIS is the book for you. It’s an in-depth exploration of hiring, encouraging, and retaining the best people at your salon. It also features TONS of bonus material that includes performance evaluations, interviewing strategies, and much more.

Free Resources for Tanning Salon Owners & Managers

Free Resources for Tanning Salon Owners & Managers

Learn from the best! View John Farr’s free resources to help boost your tanning salon business.

Learn More

Educational Resources for Tanning Salon Owners

More Handbooks and Other Educational Resources Available for Purchase

When in need of a salon employee handbook or other important training tools, John Farr provides an easy source to find all the information you need.

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Testimonials

John has worked with over 600 salon owners, but don’t take our word for it. Hear what John’s clients have to say!

Tony and Melissa Hannan

“We had the great experience to work with John’s guidance 20 years ago when we were deeply involved in the video rental business. Tanning is so new to us and John is guiding us all the way through the many challenges that tanning has from salon layout, pricing marketing and soon to train our staff before our grand opening in October. We are super excited about being a part of the ‘bronze biz.’ John has been instrumental in his encouragement, and guidance for equipment, pricing, employee incentives, and training.”

Tony and Melissa Hannan
Sun Spa Tanning, Eureka, CA
Richard Samuels

“John Farr and I have worked together off and on for more than 10 years. We are now going through major changes to our business model and John has been a critical help in analyzing our revenues to determine where we will be ramping up our revenues for 2024. He is also an HR expert, and we needed his guidance and are getting it right when we needed it.”

Richard Samuels
Maximum Tan, Rochester, NY
Lindsay Olson

“It has been a privilege to be a student of John Farr’s guidance for nearly 10 years, and he has taught me so much about handling HR issues. With 29 salons under my authority HR issues are every day and his knowledge of how to handle employee situations is inexhaustible. I have yet to go to him with an issue that he couldn’t figure out. In addition, he has given guidance on every price change we made.”

Lindsay Olson
Chili Pepper's Tanning, Metro Detroit, MI
Connor Bouchelle

“I have learned so much from John Farr about leadership and it has made a significant impact on how I manage my 5 salons and my team. He is an excellent teacher.”

Connor Bouchelle
Sunsational Tanning, Baltimore, MD
Taryn Godman

“We were new owners coming off the shutdown when we contracted with John. He’s helped increase our lotion sales, service sales, and much more. John’s help truly has kept us going!”

Taryn Godman
Tropical Tan, Dry Ridge, KY
Lauren Hum

“How do I start to talk about John Farr’s impact on my new tanning salon? I had two successful beauty salons already, but I knew almost nothing about the tanning business. John has been remarkable. His availability to answer my questions as been wonderful. He was indispensable in our pricing strategy especially because we have a Palm Beach Tan only blocks away. We are more than 25% ahead of last year already. He has been a major factor in training my salon manger on the critical revenue numbers to watch and improve and showing her how to use incentives to increase associate selling efforts. He’s been one of the best investments I’ve made in this business.”

Lauren Hum
Shade Tanning Spa, Conway, AR
Kristin Smithers

“I got into the tanning biz only a few years ago and had to find my way through the weeds” to know what directions to go. John Farr designed our very first pricing strategies and our salon has become a huge success… our PCA last year was more than $300 per customer!”

Kristin Smithers
Sunny Shores Tanning, North East, PA

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